Tag Archives: Ideas

5 Things I Learned in the Hiring Process

8 Jul

Here are five things I learned while interviewing people for a position with my radio station

  • In an era of transparency and authenticity, it’s hard to sell yourself.  There’s a fine line between bragging and sharing.
  • Most people don’t really believe they are good enough, when in fact…they are. This is unfortunate.
  • People apply for jobs without reading the job description.
  • The perception we have of ourselves is often fueled by the circle of friends, family, and co-workers that are in orbit around us.  When you step outside the circle, you experience what others think of you for the very first time. It can be humbling.
  • The more qualified your candidates are, the harder it is to determine who is the best person for the job.  To resolve this, you have to make unscientific, intuitive based decisions.

One final thought for anybody applying for a job – it’s not personal. Just because one person doesn’t see greatness in your resume or see the spark inside you doesn’t mean you don’t have it.  It just means this person didn’t see it or was looking for something else.

In particular for on air personalities, it’s important to recognize that every PD in every market is going to respond to your air-check in a different way.  Take the criticism, good and bad, and apply it. Be thankful you didn’t get a job with a manager that didn’t get you.

That wouldn’t have been much fun.

STOP YELLING! The Kid Can’t Hear You.

30 Jun

Last week, I attended another one of my daughter’s swim meets.  I referenced the swim meet experience in a story last year. This time around, something struck me, or rather interrupted me. It was Moms and Dads screaming words of “encouragement” from the side of the pool

Hey parents….guess what. THEY CAN”T HEAR YOU!

They’re listening to their coaches, the kid next to them who farted, and oh by the way…

THEY’RE DIVING INTO A POOL AND GOING UNDERWATER!

They are swimming, focused, and determined. Thinking about the impending flip turn, or if their arms are in the right position.  I know you mean well, but rather than encouraging your kid, you’re making the rest of us crazy.  I won’t even get into how ridiculous you look cheering for a kid UNDERWATER!

Why do I mention this? It’s not because I think these parents are crazy, it’s because they are exactly like old school marketers.  Yelling about how great their products are through billboards, TV, radio, and worst of all print.

Nobody is listening…they’re busy.

Perhaps parents should be letting the coach’s coach, the swimmers swim, and try encouraging kids in those moments when they give you their attention…or as I like to call it: Permission.

Are you doing the same with your brand?  Are you yelling or engaging? There’s a difference.

You Should Quit…I Did

23 Jun

I’m done, tired, calling it in.  I’m out of gas, indifferent, closed.  Not interested in what’s next, or how to get there.  I’m tired of fighting, debating, and certainly sick of listening.  I don’t care, I’m not interested, and if I was, I certainly wouldn’t admit it.  I’ve already told you, I quit

You may not know this, but this is my first time. Quitting that is. I don’t make it a habit to give up, walk away, and leave people hanging.  I’m just doing it this one time.  I don’t know what you’ll do, I don’t really care, I don’t think you do either which is why I’m quitting.

Except I’m not really quitting, I’m just saying that out loud, because it’s liberating. It makes me feel better, it makes me feel like I have a choice (because I do…I just sometimes forget that).  I took a stand, put my foot down, and told myself this is the end.

Except it’s not, I’ve decided I’m going to work harder, smarter, faster, and better than anybody you could possibly replace me with.  It turns out, after being unemployed for 30 seconds, I’m ready to come back and kick some ass…including yours.

I’m energized, alive, fueled up, and ready to go. I figured out what’s next, and I’m headed there right now. Are you coming?

Your Idea is Dead

25 May

Poof. You wrote it down, you bought into it, you even thought of ways to make it better, but in the end, it’s D.O.A.  Too many times we are inspired by ideas; write them down, only to never let them off the page and into action.

“Oh yeah, that’s a great idea…I should start doing that.”

Except we don’t.

Seeing it through is not the same as believing it through. Imaging how you get something done and what the end result looks like, is different from believing what the end looks like.  You have to believe the results are going to be there, so it can motivate you to plow through all the crap it’s going to take to get there.

If the idea was worthy enough to write down, then it’s worthy enough to be discussed.

it = idea

Have it, write it, share it, discuss it, and then do it.

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